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Privacy Policy

Last updated: 30 June 2026

1. Introduction

VRT Calculator Ireland (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.vrtcalculator.top (the “Website”). It also describes your rights under the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the Irish Data Protection Act 2018.

This Website provides a Vehicle Registration Tax (VRT) estimation tool for individuals importing vehicles into Ireland. We do not require you to create an account or provide personal data to use the calculator. However, certain non-personal and personal data may be collected automatically or when you contact us.

Please read this Privacy Policy carefully. If you do not agree with the terms, do not use the Website.

2. Data Controller

The data controller responsible for your personal data under GDPR Article 4(7) is:

VRT Calculator Ireland
Email: privacy@vrtcalculator.top
Website: www.vrtcalculator.top
Contact page: Contact Us

We are a data controller based in Ireland. If you have any questions about this Privacy Policy or our data practices, please contact us using the details above.

3. Categories of Data We Collect

We may collect, use, store, and transfer the following categories of personal data:

3.1 Information You Provide Voluntarily

  • Contact Information: Name, email address, phone number, and any other details you provide when contacting us via our contact form or email.
  • Correspondence: Any information included in messages, enquiries, or feedback you send to us, including attachments.

3.2 Information Collected Automatically

When you visit the Website, our servers and third-party services may automatically collect:

  • Technical Data: Internet Protocol (IP) address, browser type and version, operating system, device type, screen resolution, time zone setting.
  • Usage Data: Pages visited, time spent on pages, click patterns, referring/exit URLs, date and time stamps, and other diagnostic data.
  • Analytics Data: Aggregated statistics about how users interact with the Website, collected via Google Analytics 4.
  • Advertising Data: Cookie identifiers and ad interaction data collected via Google AdSense.

3.3 Cookies and Similar Technologies

We use cookies, web beacons, and similar tracking technologies. For full details, please see our separate Cookie Policy. A summary of the cookies we use appears in Section 7 below.

4. Legal Bases for Processing (Article 6 GDPR)

We process your personal data only where we have a lawful basis under Article 6 of the GDPR. The specific bases we rely on are:

  • Consent (Article 6(1)(a)): For non-essential cookies, marketing communications, and certain data collection by Google AdSense and Google Analytics. You have the right to withdraw your consent at any time.
  • Legitimate Interests (Article 6(1)(f)): For analytics, Website improvement, security monitoring, and fraud prevention. Our legitimate interest is operating and improving the Website and ensuring its security.
  • Legal Obligation (Article 6(1)(c)): Where we are required to process data to comply with applicable law, such as data retention obligations under Irish law.

5. How We Use Your Data

We use the data we collect for the following purposes:

  • To provide, operate, and maintain the VRT calculator tool and Website.
  • To improve, personalise, and expand the Website based on usage patterns.
  • To understand and analyse how visitors use the Website (Google Analytics 4).
  • To display relevant advertisements via Google AdSense and measure their performance.
  • To communicate with you, respond to enquiries, and provide customer support.
  • To detect, prevent, and address technical issues, fraud, or abuse.
  • To comply with legal obligations and regulatory requirements.

6. Google Analytics 4

We use Google Analytics 4 (GA4), a web analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland). GA4 uses cookies and similar technologies to collect and analyse information about how users interact with the Website.

GA4 may collect:

  • IP address (anonymised by default in GA4).
  • Device and browser information.
  • Pages visited and time spent.
  • Referral source and navigation paths.
  • Demographics and interests (where available and consented).

This data is processed on our behalf by Google. Google may transfer data to the United States under the EU-US Data Privacy Framework (DPF). For more information, see Section 10 (International Transfers).

You can learn more about Google Analytics data processing at https://policies.google.com/privacy and opt out via https://tools.google.com/dlpage/gaoptout.

7. Google AdSense & Cookies

We use Google AdSense to serve advertisements on the Website. AdSense uses cookies, web beacons, and similar technologies to deliver relevant ads and measure their effectiveness.

7.1 How AdSense Uses Your Data

Google AdSense may use cookies to:

  • Serve ads based on your prior visits to this Website and other websites.
  • Build a profile of your interests for personalised advertising.
  • Limit the number of times you see a particular ad.
  • Measure the effectiveness of advertising campaigns.

7.2 EU User Consent

In compliance with Google’s EU User Consent Policy, we obtain your explicit consent before:

  • Storing non-essential cookies or other information on your device.
  • Accessing previously stored non-essential cookies.
  • Using data for personalised advertising purposes.
  • Sharing data with Google for advertising purposes.

We use a consent management platform (CMP) that allows you to granularly control which types of cookies and tracking you accept. You can change your preferences at any time via the cookie settings button on the Website.

7.3 Types of Cookies We Use

For a complete list, please see our Cookie Policy. The main categories are:

  • Essential Cookies: Required for the Website to function (e.g., session management). No consent required.
  • Analytics Cookies: Used by Google Analytics 4 to understand usage patterns. Consent required.
  • Advertising Cookies: Used by Google AdSense and third-party ad partners. Consent required.

7.4 Third-Party Ad Partners

We use Google AdSense, which may serve ads from Google’s ad network and third-party advertisers. These third parties may use their own cookies and tracking technologies. We do not control these third-party cookies. You should review the privacy policies of these third parties for more information.

You can manage Google’s personalised advertising settings at: https://adssettings.google.com/.

8. Data Sharing and Disclosure

We do not sell, trade, or rent your personal data to third parties. We may share your data in the following circumstances:

  • Service Providers: With trusted third-party service providers who process data on our behalf (e.g., hosting providers, analytics services, advertising networks). These processors are contractually bound to protect your data and process it only for our instructions.
  • Legal Compliance: Where required by law, court order, or regulatory authority, including the Irish Data Protection Commission.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction, subject to continued privacy protections.

9. International Data Transfers & EU-US DPF

Some of our third-party service providers, including Google Ireland Limited and its affiliates, may transfer data to countries outside the European Economic Area (EEA), including the United States.

Where such transfers occur, we ensure appropriate safeguards are in place:

  • EU-US Data Privacy Framework (DPF): Google LLC and its US-based entities are certified under the EU-US Data Privacy Framework, which the European Commission has deemed adequate (adequacy decision of 10 July 2023).
  • Standard Contractual Clauses (SCCs): Where the DPF does not apply, we rely on the European Commission’s Standard Contractual Clauses (Module 2 and Module 3) as an appropriate safeguard under GDPR Article 46.

10. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

  • Analytics Data: Retained for 14 months (Google Analytics 4 default).
  • Advertising Data: Retained in accordance with Google AdSense policies.
  • Contact Form Submissions: Retained for 12 months after the enquiry is resolved, unless a longer retention is legally required.
  • Server Logs: Retained for 30 days, after which they are anonymised or deleted.

11. Your Rights Under GDPR

Under the GDPR, you have the following rights regarding your personal data. We will respond to any request within one month (extendable by two months for complex or multiple requests, as permitted by Article 12(3)).

11.1 Right to Access (Article 15)

You have the right to obtain confirmation of whether we process your personal data, and if so, to request a copy of that data along with information about how we process it.

11.2 Right to Rectification (Article 16)

You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.

11.3 Right to Erasure (“Right to be Forgotten”) (Article 17)

You have the right to request that we delete your personal data where:

  • The data is no longer necessary for the purposes for which it was collected.
  • You withdraw your consent and there is no other lawful basis for processing.
  • You object to processing and there are no overriding legitimate grounds.
  • The data has been unlawfully processed.
  • The data must be erased to comply with a legal obligation.

11.4 Right to Restrict Processing (Article 18)

You have the right to request that we restrict the processing of your personal data where:

  • You contest the accuracy of the data (for a period enabling us to verify accuracy).
  • The processing is unlawful and you oppose erasure, requesting restriction instead.
  • We no longer need the data but you require it for legal claims.
  • You have objected to processing pending verification of our legitimate grounds.

11.5 Right to Data Portability (Article 20)

You have the right to receive your personal data in a structured, commonly used, machine-readable format and to transmit that data to another controller where the processing is based on consent or contract and is carried out by automated means.

11.6 Right to Object (Article 21)

You have the right to object, on grounds relating to your particular situation, to the processing of your personal data where we rely on legitimate interests as the legal basis. We will cease processing unless we demonstrate compelling legitimate grounds that override your interests, rights, and freedoms.

Where we process data for direct marketing purposes, you have an absolute right to object at any time.

11.7 Rights Related to Automated Decision-Making (Article 22)

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly notably affects you. We do not engage in automated decision-making or profiling that produces legal effects.

11.8 Right to Withdraw Consent (Article 7(3))

Where we rely on your consent as the legal basis for processing, you have the right to withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing based on consent before its withdrawal. You can withdraw consent by adjusting your cookie preferences or contacting us directly.

12. Right to Lodge a Complaint with the DPC

If you believe that our processing of your personal data infringes the GDPR, you have the right to lodge a complaint with the Irish Data Protection Commission (DPC), the Irish supervisory authority for data protection:

Data Protection Commission
21 Fitzwilliam Square South
Dublin 2, D02 RD28
Ireland
Phone: +353 57 868 4800
Email: info@dataprotection.ie
Website: www.dataprotection.ie

We encourage you to contact us first so that we may resolve your concern before you approach the DPC.

13. Children’s Data

Our Website is not intended for children under the age of 16. We do not knowingly collect or process personal data from children. If we become aware that a child under 16 has provided us with personal data without parental consent, we will take steps to delete that information promptly. If you believe a child has provided us with personal data, please contact us immediately.

14. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include:

  • HTTPS encryption (TLS 1.3) for all communications with the Website.
  • Regular security audits and vulnerability scanning.
  • Strict access controls to any personal data we hold.
  • Secure server infrastructure with firewalls and intrusion detection.

However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational reasons. When we make changes, we will update the “Last updated” date at the top of this page. In the case of material changes, we may notify you by a prominent notice on the Website.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: